Libby Page, Net-a-Porter's market director, said the site has seen a 300 per cent increase in searches for leather tote bags in the last month, reflecting an overall shift in the desire for practical style bags in XL sizes. It is said that it represents that No wonder the tote bag market is expected to reach a value of $3.6 billion by 2030, according to Data Bridge Market Research.
But as more affordable totes, like the lauded $40 LL Bean, become a trend, can these big-ticket items maintain their staying power?
“In the post-corona world, as we follow hybrid lifestyles that move from the office to home and even the gym, we need bags that can incorporate everything, but many They want a bag that's also functional – an aspirational product. Luxury totes serve that purpose and tick all the boxes,” says Fleur Roberts, head of luxury goods at market research firm Euromonitor International. says Mr.
“People want to spend their money on things that are practical and usable,” agrees Gabriel Lilka, founder of luxury fashion resale platform Break Archive, who is currently seeing requests to source larger totes. He added that he is noticing an increase in slowness. “For the past two years, I've been overstimulated by all these micro-trends exploding on social media, so I want to prioritize my comfort and practicality. What could be better than a big bag? One that you can put your whole life into, one that you can take with you everywhere, and one that you can use every day at work.”
Tote as a walking signboard
Tote bags have historically been perceived as inexpensive cotton products used as gym and shopping bags. So what should we think about the deluxe edition?