Eric Charbonneau/Getty Images, Sony Pictures
Wayne Garvey, president of international production at Sony Pictures Television, said the scripted TV landscape since the heyday of TV is “like going back to the future,” especially when it comes to Netflix hits. . crown and sex education It's nearing the end.
In a keynote interview at Series Mania in Lille, France, Garvey said that the level of global drama production is declining and that it will be important going forward to collaborate with traditional networks and streamers on all kinds of projects. admitted that it would become
“The TV production ecosystem is very fragile,” he added, adding that “collaboration is going to be more important in the future,” but refuted the idea that the market is in a downturn. . “We all know that not as many dramas are being commissioned as there used to be, but there are more dramas being commissioned now than at most periods in human history.”
Is SPT itself gearing up for a slate that won't include new seasons of Netflix hits? crown and sex educationis gearing up to launch new dramas such as the BBC crime series. dope girlsfrom Doctor Who co-producer Bad Wolf; Dear Englandfrom Left Bank Pictures.
Garvey said that as the economic situation changes, SPT will begin to expand its footprint in Europe, particularly in Spain, where it has an office.. “We've had some near misses in Europe, but we're ready to experiment,” he said, citing Germany, Italy and France as regions of interest.
To date, SPT's international scripted efforts have focused on the UK. In the UK, SPT owns the following companies: crown Manufacturer Left Bank Photos and sex education Owned by producer Eleven Film and Australia narrow road in the back Producer Curio, and in Latin America, La Reina del Flo and rio connection.
“We are at a very interesting time for labels, particularly in the UK. crown, sex education and other truly era-defining shows,” Garvey said. “We've grown into a big studio in the UK primarily through these shows, so when a show comes to an end you have to think about what the next turn of the screw is going to be. And that's , it comes at a time when there are changes in the purchasing market.”
Mr Garvey detailed how international streaming services are commissioning more programming at prices closer to traditional TV networks, and appealed to broadcasters to turn the tables.
“There was a time a few years ago where if you had a esoteric idea, you would put it on streaming services, and the stations would take more traditional ideas,” he said. “We're now finding that streamers are actually commissioning a lot of content that they would traditionally have been able to air for free.
“It's time for traditional buyers to think a little differently about their mixes and think more about what's esoteric and different. That's what stands out in a crowded landscape.”
Garvey said SPT's independence (it's the only U.S. studio not affiliated with an owned-and-operated platform) means it's well-positioned to work with all types of buyers. , adding that it is important to conduct a wide range of businesses. To that strategy.
“We need the BBC to buy as much as we need Netflix to buy,” he said. “As an international studio, we need to understand how to support traditional broadcasters.”
