All e-commerce apps collect data when you create an account and visit the app's home page. This data ranges from precise physical location, address, and device ID to search history, payment information, and contact information.
Some apps use this data to track you across apps and websites to understand performance and target advertising.
Some of this data may be linked to a user's identity, and some may not. Connections vary depending on the app you're using. In recent years, people have become increasingly concerned about how their data is stored, and are particularly wary of data storage by China-based apps.
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According to Temu's privacy policy, the company does not “sell” your data, at least not for financial gain. However, Temu does share your information with delivery affiliates, marketing providers, and consumer research companies, which allows Temu to earn revenue.
Temu also “shares” data with third party advertising, marketing, and analytics companies for advertising targeting purposes. Temu acknowledges in its Privacy Policy that this transfer of data may be considered a “sale” of your data under applicable law.
While concerns about data sharing with Temu may be legitimate, user data for U.S. citizens is not protected by the federal government under a single law, so the app can collect and store data with few restrictions. It's important to remember. As a result, data collection remains unregulated in most states.
Because user data in the United States is still unregulated by the federal government, Temu could access your credit history and Walmart could collect your biometric information (fingerprints, facial shape, retinal images). Amazon may collect your audio recordings When talking to Alexa.
American user data is not fully protected, so it is up to individuals to decide how much of their data they give up and which platforms they provide it to.
Please note that by signing up for an account on any platform, you agree to that company's privacy policy. Therefore, if you are willing to sign up and purchase items, Temu will not “steal” your data.
Bottom line: If you do not consent to this type of data collection, please stay away from Temu.
