The advisory came in the wake of an NCPCR investigation which found that Bornvita contained sugar far above the permissible limit.
New Delhi: The Ministry of Commerce and Industry has issued an advisory to e-commerce companies, directing them to remove all beverages containing Bornvita from their portals and platforms under the category of “health drinks”.
“The National Commission for Protection of Child Rights (NCPCR) is a statutory body established under section 3 of the Commission for Protection of Child Rights (CPCR) Act, 2005 as a result of investigation under section 14 of the Commission for Protection of Child Rights Act, 2005. The Ministry, in its notification dated 10th April mentioned in.
The advisory came in the wake of an NCPCR investigation which found that Bornvita contained sugar far above the permissible limit.
Earlier, the NCPCR had asked the Food Safety and Standards Authority of India (FSSAI) to initiate action against companies promoting power supplements as 'health drinks' without meeting safety norms and guidelines. Ta.
Notably, according to the regulator, “health drinks” are not defined in the country's food laws, and projecting anything under the same law is against the rules. Earlier this month, FSSAI directed e-commerce portals not to label diary-based or malt-based drinks as 'health drinks'.
Controversy surrounding the “unhealthy” nature of Bornvita continues, with one YouTuber slamming the powdered supplement in his video, saying it contains excess sugar, cocoa solids, harmful colorings, and is linked to cancer and other causes. This only happened after we were told that it could lead to serious health damage to children.