Alphabet Inc.'s Google reportedly plans to trial a new tool that uses artificial intelligence (AI) to assist journalists. According to a report in the New York Times, the American tech giant plans to use a powerful technology called Large Language Model (LLM) to develop the tool, which is also the basis for AI systems such as ChatGPT, Bing Chat, and Google Bard. It is said that
Reportedly, the main purpose of this tool is to support news writers by helping them write news articles. Google also sees it as a personal assistant for journalists.
According to the publication's report, Google has developed an internal tool called Genesis that aims to use current events data to train users to write news articles. Additionally, the technology company is said to be offering the product to major news companies, with potential customers including News Corp., owner of the Wall Street Journal.
The tool, known as Genesis, aims to address challenges associated with generative AI and could potentially ensure the creation of accurate news stories based on real-time information, the report added. There is. Additionally, this AI tool has the ability to emulate the style of individual companies and their SEO practices, providing a possible solution for companies seeking such functionality.
The report further highlights that some executives who witnessed Google's proposal expressed dissatisfaction with the Genesis AI tool, suggesting it could undermine the value of news writing. .
The report adds that the distinction between Google's upcoming AI tool and its competitor Bard, a variant of ChatGPT that can generate news articles using real-time data, remains unclear. There is speculation that Google may integrate his AI capabilities from Google News and develop a private, enterprise-grade Bard. This enhanced platform allows journalists to incorporate specific keywords to create news articles while safely handling sensitive information. However, specific details regarding the exact differences between the two tools have not yet been revealed.
As of now, Google has not officially acknowledged the development of the mentioned AI tools.
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