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Marketing automation is an emerging trend. It seems that marketers, platforms, and agencies are all trying to get it under control. One of the ways is by taking advantage of the various solutions that marketers can implement with the help of MarTech companies. From personalized emails, secure storage of user data to targeted marketing and creating a seamless customer service experience using WhatsApp, there are several steps marketers can take. One such company is Netcore Cloud, which helps brands develop and steer their strategy around three pillars: customer acquisition, engagement, and retention. According to regulatory filings accessed by Tofler, Netcore…
According to regulatory filings accessed by Tofler, Netcore Cloud's operating revenue grew 7.53% to Rs 7,029.8 million in FY23 from Rs 6,538.2 million in FY22. However, the company's net profit declined 15.6% to Rs 665.9 million in FY23 from Rs 789.5 million in FY22. (Edited excerpts) How do you define marketing? For B2B brands, how is Netcore's strategy different from the typical lead generation strategies seen in India, especially in terms of customer retention and loyalty?? The potential that a comprehensive customer engagement and experience stack like ours can provide certainly requires a lot of education. Understanding the capabilities and…
Baramulla, July 15: In a major initiative to promote local entrepreneurship, Jammu and Kashmir Trade Promotion Organisation (JKTPO) in collaboration with Baramulla District Administration organised an E-commerce Onboarding Drive at Dakbangalore Baramulla.The initiative aims to boost economic growth by enhancing local entrepreneurial potential.Baramulla Deputy Commissioner (DC) Minga Sherpa was addressing the forum along with General Manager, Baramulla District Industries Centre. In his address, the DC highlighted the pivotal role of digital commerce in business growth and provided valuable insights into the e-commerce network and its numerous benefits.The main objective of the campaign is to reach out to the grassroots level,…
As Levi Strauss & Co. pivots to a DTC-first retailer, teams across the company are focused on meeting our fans wherever they shop and delivering the best experiences across all channels. We know the stakes are high. 71% of consumers are channel agnostic, and over 80% are Companies say customer experience is just as important as a company's products and services, so they know they need to get it right across all channels. This includes e-commerce, a channel that has grown at a healthy pace in recent years. It grew 13% last year and is expected to show strong momentum…
Jumia Technologies, a pan-African e-commerce company listed on the New York Stock Exchange, could see its value rise more than 10-fold in the next few years, according to hedge fund manager Josh Coren. Dubbed the “Amazon of Africa,” Jumia operates an e-commerce platform in 10 African countries. The company's shares have soared more than 270% since the start of the year, but Coren, a portfolio manager and chief investment officer at Musketeer Capital, believes the company still has a lot of upside. “This is the idea I'm most passionate about to date. I think it's the best idea I've ever…
PC Bargain is known for selling gadgets and equipment products. It expanded its product offerings to groceries and apparel at its Saipan branch in 2022 and Guam branch in 2023, resulting in the creation of Avedson, LLC, Micronesia's first e-commerce marketplace website, selling products exclusively online.Following the success of PC Bargain's Avedson, LLC website, owner Leo Legaspi decided to offer a website to third party sellers in Micronesia and personal shoppers in the United States, and created Avedson Marketplace (www.avedson.com).”I want to help local businesses on Saipan that don't have a website and don't have their business online yet. The…
Welcome to AI News Today, your daily roundup of the AI industry. OpenAI's path to achieving general artificial intelligence OpenAI has introduced a five-tiered system for tracking progress towards artificial general intelligence (AGI), with Level 1 representing AI's current capabilities in conversational interactions, and the ultimate goal being Level 5, where AI systems will be able to autonomously perform tasks across an entire organization. For more information, please visit the TDR website. Virginia congresswoman endorses AI voice tech Rep. Jennifer Wexton is pushing for advances in AI voice technology to improve accessibility for people with disabilities. Her advocacy highlights the…
Their names are Anthony Sirius, Manoa Labranche, Lorenzo Diaz, Hugo Mathias and Antoine Blanco. With a heavy display of cigars, watches, luxury cars and Dubai hotels, these young entrepreneurs are promoting a burgeoning “business”: “managing” the accounts of female content creators on the American platform OnlyFans and its French equivalent MYM. This activity is benefiting from the burgeoning popularity of these two erotic women. Since the Covid-19 pandemic, the name OnlyFans Management (OFM) has been given on the social media platform. OFM, with its aggressive marketing, targets mostly young men in their 20s. Promoters boldly flaunt their financial success on…
Melissa Horvath, owner of Sweet Water Décor, at the company’s Cranberry Township production facility. Submitted photo It’s impossible to deny Amazon has made shopping a breeze for those inclined. Instead of braving the elements — and the crowds — at the local mall, shoppers can simply log on to a computer, navigate to the tech giant’s website and let the mouse do all the heavy lifting. Provided your credit card is in working order. But not only have Amazon and other companies engaged in the burgeoning e-commerce field made it easier for shoppers — they’ve made it easier for those…
Spocket has announced new features to boost e-commerce dropshipping success.Canada – July 12, 2024 — Spocket has announced a series of new features designed to improve the experience for Shopify dropshipping suppliers and merchants. These enhancements are aimed at streamlining operations, improving customer satisfaction, and driving sales growth in the ecommerce space. The latest updates highlight Spocket's commitment to providing Shopify dropshipping suppliers with the advanced tools and resources they need to succeed in a competitive marketplace.Enhanced Supplier DashboardKey updates include an enhanced supplier dashboard, offering a more intuitive interface and comprehensive analytics. This feature gives Shopify dropshipping suppliers in-depth…