Seoul, South Korea, May 10, 2024 /PRNewswire/ — Datarize, a leading provider of data-driven CRM marketing solutions South Koreajust completed a successful Series B funding round. $11 million. Atinum Investment led the round, with participation from Stonebridge Ventures and Mirae Asset Ventures.
Datarize provides a user-friendly solution designed to automatically collect and analyze both website and customer data. This allows businesses to streamline processes such as creating personalized campaigns, audience segmentation, distribution, operations, and performance analysis. The platform's ability to organize analyzed data into key metrics, funnels, cohorts, and segments allows businesses to gain instant insight into their e-commerce growth needs. Additionally, Datarize stands out from its competitors by offering powerful customization features for automation, content creation, and audience targeting.
Despite challenging market conditions, Datarize has achieved impressive growth, with 3x year-over-year revenue growth and an impressive service retention rate of over 95%. He has served over 500 DTC (Direct-to-Consumer) brands, increasing metrics such as average purchase conversion rate by 8% and achieving a ROAS (Return on Advertising Spend) of 3,854%.
With an eye on global expansion, Datarize has strategically established subsidiaries in key markets, including: US and Japan. The company's entry into the global market is further highlighted by the recent launch of services within Shopify.
Atinum Investment highlighted Datarize's dominant position. Korean The CRM market values expertise in collecting, analyzing, and leveraging customer data for personalized marketing efforts. The investment firm also expressed excitement about Datarize's track record, particularly his past success in M&A activity in the related data space, and looks forward to the company's continued global expansion.
Datarize CEO looks back on successful funding round Kim Seong Moo We emphasize the importance of ensuring that $11 million Investment amid continuing challenges in venture investment. “We are committed to further improving and promoting our services and would like to demonstrate our ability to grow both regionally and globally,” said Kim.
About datarise:
Datarize is a member of the Global Digital Innovation Network (previously known as Born2Global Center) and a leading provider of data-driven CRM marketing solutions. South Korea, which enables businesses to automate personalized campaigns and optimize customer engagement. Datarize is dedicated to driving business growth in an increasingly data-centric world, with a focus on innovation and customer success.
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SOURCE Datarise
