New Delhi : Food Safety and Standards Authority of India (FSSAI) urges all e-commerce food businesses to properly categorize food products sold on their websites and not misuse terms such as health drinks or energy drinks to promote sales.
FSSAI states that food products approved as “proprietary foods” in the closest category (dairy-based beverage mixes, cereal-based beverage mixes or malt-based beverages) may be sold on e-commerce websites as “health drinks”, “energy drinks” He pointed out an example of a product being sold in the “drinks” category. “Such.
FSSAI has clarified that the term 'health drink' is not defined or standardized anywhere in the FSS Act, 2006 or the Rules. Therefore, the regulator has issued a directive to all e-commerce food business operators (FBOs) to remove or unlink such beverages from the “Health Drinks/Energy Drinks” category on their websites and to disable such products. According to an official statement, it falls under the appropriate category as provided in the current law.
“This corrective action aims to increase clarity and transparency regarding the nature and functional characteristics of products and to enable consumers to make informed choices without encountering misleading information. “, the official statement said.
Proprietary food refers to food safety and standards (food standards and food additives) regulations and food safety and standards (health supplements, dietary supplements, special edible foods, foods for special medical purposes, functional foods). , and novelty foods) are regulated but use standardized ingredients.
The term “energy” drink is permitted only for products authorized under Food Category System (FCS) 14.1.4.1 and 14.1.4.2 (Carbonated and Still Water-Based Flavored Drinks); Standardized based on regulations. 2.10.6 (2) of the Food Standards and Food Additives Regulations (Caffeinated Beverages) 2011, FSSAI explains.
