Global sports media company to appear on CLFC uniform sleeves in 2024
CHARLOTTE, N.C. (Friday, March 14, 2024) – Crown Legacy FC today announced a partnership with British company Eleven Sports Media, who will become the club’s official sleeve partner.
The partnership is scheduled to debut Sunday in Crown Legacy FC's 2024 season opener against Carolina Core FC.
Eleven Sports Media General Agency is a leader in building and executing community-driven sports partnerships.
“Since our founding, Crown Legacy FC has strived to be at the heart of our community. Through initiatives such as Donation of the Month and Legacy Loan, our goal is to connect with our community in unique ways.” said President Darius Barnes. “We are delighted to be partnering with Eleven Sports Media, who are passionate about serving local communities and fostering the growth of up-and-coming businesses. , is synonymous with our mission to revitalize local small businesses.”
This partnership marks the first MLS NEXT Pro club to become a unique sleeve sponsor among MLS member teams.
“Partnering with Crown Legacy FC as the team's official sleeve sponsor allows us to connect with the passionate soccer community in the Carolinas,” said Lucy Chambers, Vice President of Global Partnerships at Eleven Sports Media. commented. We are always looking for impactful ways to support the communities we serve, and with this long-term partnership, our aim is to embark on Charlotte FC's first team soccer journey. It's about supporting the stars of the future. ”
“Eleven companies have already left their footprint in Carolina communities, and through the Carolina Panther Challenger Flag program, we are providing a community-driven partnership model to the Carolinas small business community to support inclusion and development through sports. Now We look forward to seeing the Eleven branded jerseys debut at the MLS NEXT Pro season opener this weekend.”
