The Ukrainian Retailers Association has selected the top 15 retailers in e-commerce in Ukraine based on their total sales in Ukraine. The only foreign seller in this ranking ranked third.
According to the blog of the Retail Association of Ukraine, out of more than 100 companies with the highest sales in the Internet sector in Ukraine, Forbes and the Saturday team selected the top 30 in three categories: products, services and infrastructure. In particular, online stores and marketplaces were chosen that derive a significant portion of their revenue from the platform owner's products. The ranking of the largest retailers in e-commerce in Ukraine is as follows:
- Rosecca.
- comfortable.
- AliExpress.
- “epicenter”.
- Arrow.
- “Silpo”.
- compensate.
- Eva.
- “Foxtrot”.
- “ATB”
- Mode.
- Intertop.
- Casta.
- pet house.
- Yakaboo.
It is noteworthy that the Rosekka company was able to withstand a 175-fold decrease in sales (down to 23 million UAH per month) at the beginning of the full-scale invasion of Russia. Currently, the company is the leader in terms of consolidated revenue from marketplaces and online stores in 2023, amounting to UAH 45 billion. Last year, Rosecca's sales had already exceeded prewar levels.
In second place is Comfy, an online store for home appliances and electronics, although with almost a fifth less revenue (9.7 billion UAH). The company has the highest market share, accounting for over 30% of online sales.
From this list, RAU selected the top 15 largest retailers. Some companies, such as AliExpress, “Silpo” and MakeUp, had their performance evaluated using YouControl data, Ukrainian traffic indicators (SimilarWeb) and data from the consulting firm Euromonitor.
In third place in the ranking is the only foreign company, AliExpress, with an estimated turnover of about 7 billion to 11 billion hryvnia. Eighty percent of purchases are for items worth up to $10, said Cainiao, a logistics company that Ukrpošta introduced as a postal partner for the marketplace.