The New Jersey Devils of the National Hockey League (NHL) have named healthcare provider RWJBarnabas Health as their first-ever jersey patch sponsor.
contract:
- RWJ Barnabas Health signs on as home jersey patch partner
- Home jersey branding will be fully integrated across RWJBarnabas Health and Devils activities and the community at large.
- The pair developed a youth hockey program that engages kids across New Jersey
- RWJ Barnabas Health continues as presenter for Devils' annual 'Hockey Fight Cancer Night'
- The healthcare network will also continue to provide medical testing services, including team physicals, imaging, lab work, and player injury prevention strategies and treatments.
- Devils defenseman Dougie Hamilton launches 'Dougie's Friends' community program
context:
The jersey patch agreement is part of a multi-year extension that includes a multi-phase revitalization plan that allows the Devils and RWJ Barnabas Health to utilize shared resources designed to improve community health. , continuing a nearly 30-year relationship between the pair.
comment:
“We are excited to extend our long-standing partnership with RWJBarnabas Health, the largest academic health system in New Jersey, and jointly unveil the first Jersey Patch Partner for the New Jersey Devils,” said Jake, Association President.・Reynolds stated. New Jersey Devils and Prudential Center.
“Together with RWJBarnabas Health, we continue to play an important role in supporting youth hockey programs, realizing our shared vision of building healthier communities across New Jersey, and helping support the highest level of care for our athletes.” I will do it.”
Next up:
The RWJ Barnabas logo first appeared on the team's jerseys on February 22nd against the New York Rangers, and the Devils made their debut the next time on February 24th against the Montreal Canadiens.
Are you ready for success? Join SportsPro Live in London this April to uncover the secrets to monetization, audience engagement, environmental and social responsibility success. Get your pass now.